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cattle360免息配资:共享经济的盈利在哪里?

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共享经济是这几年新兴起来的新型经济模式,这种模式被市场接纳。产品是人们日常的生活所需要的,老百姓可以使用低成本就可以使用,而且比较方便,所以共享经济就有了市场。



共享经济的市场有了,企业的盈利点在哪呢?靠用户每一个小时2~3元的消费吗?显然不是的,这样都不够产品的损耗维修保养费用,更别说员工以及后台的维护,这是企业很大的财务支出。


共享经济第一大盈利在于用户数据的打包,有了用户就等于有了财富。用户资源是企业命脉,有了资源方能更好的进行营销,营销的目的就是获取用户资源。共享经济最大盈利点就是可以获取非常庞大的用户资源,而且用了极低的营销成本就可以获取到了,这是新型营销模式。


第二大盈利在于用户的押金,用户的押金是共享企业的现金流,是没有成本的融资手段,又快又容易。这种模式是非常厉害的,企业靠用户的押金都能支撑企业的日常费用了,要是再挪用用户的押金进行投资的话,那收入更高,不过这也取决于企业的投资能力。共享经济这两大运营模式是企业最重要的盈利点,共享经济的本质也就是获取用户资源、更快、更便捷的融资。


目前共享企业本质是为了在市场中快速圈钱套现,而不是为了谋求发展。这种不纯正目的性会让企业快速陨落,小黄单车就是个例子,但是市场中快很快就有了很多共享单车,他们都会走一样的路。


市场并非是无限大的蛋糕,老百姓这个蛋糕甜又便宜。

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